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Finding new ways to talk about your brand during COVID-19

March 30, 2020

Finding new ways to talk about your brand during COVID-19

D&E Staff

Let’s be honest. All anyone is trying to figure out right now is what it’s going to take to survive...

Marketing during COVID-19 – taboo or acceptable?

March 17, 2020

Marketing during COVID-19 – taboo or acceptable?

Nicolle Huffman

We’re all trying to figure out the best way to navigate this unprecedented and fluid situation surrounding COVID-19 and what...

5 ways to optimize your LinkedIn profile to build your brand

March 5, 2020

5 ways to optimize your LinkedIn profile to build your brand

Lisa Zone

Building your personal brand via social media can be an effective tack, especially when your schedule precludes you from attending...

Pairing weed and cookies: An innovative approach by the Girl Scouts

February 14, 2020

Pairing weed and cookies: An innovative approach by the Girl Scouts

D&E Staff

Coming up with creative sales initiatives is a must with marketing products that get stale in their old age. So...

3 presentation tips for your next speaking gig

January 7, 2020

3 presentation tips for your next speaking gig

Lisa Zone

At the 2019 annual Women’s Leadership Conference of Northeast Ohio, I had the honor of speaking to hundreds of women...

The updates that matter most for your 2020 B2B social media strategy

December 10, 2019

The updates that matter most for your 2020 B2B social media strategy

D&E Staff

It’s the year that President Donald Trump tweeted more than 11,000 times, Mark Zuckerberg experienced more grilling than many American restaurant chains and political advertising...

5 customer touch points you might forget when it comes to your brand

December 5, 2019

5 customer touch points you might forget when it comes to your brand

Lisa Zone

Identifying a brand strategy and message are critical steps as you continue to grow your company. It takes years to...

What are the goals of your website redesign?

July 10, 2019

What are the goals of your website redesign?

Nicolle Huffman

A month or so ago, I shared our quick-start guide to a website redesign. However, I wanted to take a...

Move beyond social media engagement metrics with sentiment analysis

July 8, 2019

Move beyond social media engagement metrics with sentiment analysis

D&E Staff

The value of social media engagement cannot be overstated. Engagement is word of mouth but with a megaphone. It signals...

Dix & Eaton – Public Relations, Communications & Marketing

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Cleveland, Ohio 44115
1501 Euclid Avenue, Suite 800
Cleveland, Ohio 44115
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