April 23, 2018
D&E Staff
We expect to see or hear the headline at least once a week. It’s the headline that laments the loss...
January 25, 2018
The publicity for Amazon’s HQ2 is astounding. Never before has a site selection process been conducted so publicly, to the...
January 19, 2018
Each year, the National Football League and its teams absorb a number of PR hits (no pun intended). In recent...
October 12, 2017
Organizations that want to have effective communicators that can ably deal with the media in the course of normal business...
September 20, 2017
Trying to execute a media relations campaign in a vacuum is a recipe for failure. Just like any other project...
May 11, 2017
CBS’ headline was cautious: “Cleveland begins to shine again.” The Associated Press’ was understated: “Safe GOP convention boosts Cleveland’s image...
April 24, 2017
The days of just sending a press release to your local newspaper, business journal, TV and radio stations are long...
March 7, 2017
The mainstream media are in decline. Their newsrooms are shrinking to nothing. It has been said by some in prominence that the...
March 2, 2017
In today’s continuous news cycle, the average lifespan of an article is 2.6 days. So how can you ensure your media placement...
