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Dix and Eaton Marketing Communications
Give your execs a measurable glow-up on LinkedIn
D&E Staff

If you’re responsible for helping your executives or subject matter experts build their LinkedIn presence, you know the challenge: Thought leadership is...

How to use owned channels to amplify earned stories and establish thought leadership
D&E Staff

There is a growing focus in the media relations field on securing media placements and positioning thought leaders in the media because...

5 reasons why an awards strategy is more than a vanity exercise
D&E Staff

Think chasing awards is superficial? Think again. Talent and customers alike have endless choices, so standing out as a desirable employer is...

Dix and Eaton Marketing Communications
Video: A Game-Changer in B2B Marketing
D&E Staff

In today’s fast-paced digital landscape, video remains a primary component of effective B2B marketing. That’s because video excels at engaging potential clients,...

The three Cs of starting an executive thought leadership program on LinkedIn
D&E Staff

Over the past couple of years, one of the most common conversations I’ve had with clients is about their desire to start...

Dix and Eaton Marketing Communications
Want your organizational change to be successful? Create a BAC.
D&E Staff

We recently completed a major project for one of our clients – a company rebrand. Throughout the process, we completely transformed the...