About Us

Grow boldly. Protect relentlessly.

With Dix & Eaton as Your Strategic Partner

Who We Are

Dix & Eaton is a marketing, communications and business strategy firm that helps organizations grow, protect and enhance enterprise value. Combining deep human expertise with artificial intelligence, business intelligence and advanced analytics, we turn insight into action and deliver scalable solutions that help clients address their most important challenges and opportunities.

As a 100% employee-owned firm, our success is inseparable from our clients’ success. We bring the full weight of that commitment to every engagement, partnering with organizations to navigate complexity, build stakeholder trust and achieve meaningful business outcomes.

Capabilities

Building on more than 70 years of experience, Dix & Eaton consists of two operating platforms, Protect and Grow, which are aligned with two well-established brand names in the strategic communications and marketing field, Dix & Eaton (Protect) and Standing Partnership (Grow). Through our two platforms, Dix & Eaton offers distinctive experience and integrated expertise in a variety of areas. We bring deep industry knowledge and specialized expertise to clients operating in complex and highly regulated sectors, including manufacturing, technology, aviation, specialty chemicals, agribusiness, healthcare and professional services.
Marketing strategy
Corporate communications
Change management
Partner and vertical marketing
Sustainability
Crisis preparedness
Risk intelligence
Stakeholder engagement
Reputation management

Executive Leadership Team

Chas D. Withers

Chairman and Chief Executive Officer

Melissa Lackey

President, Dix & Eaton Enterprise

Julie Steininger

Chief People Officer, Dix & Eaton Enterprise

Jim Brown

Chief Financial Officer and Chief Operating Officer

Protect Leadership Team

Gregg LaBar

President, Dix & Eaton Operating Group

Karin Bonev

Managing Director

Mihaela Grad

Senior Vice President

Lisa Rose

Board Member, Senior Advisor and Past President

Grow Leadership Team

Ashlyn Brewer

Operating Group President

Cate Zovod

Senior Vice President

Andrea Shea

Vice President

Lindsay Auer

Vice President

Nick Sargent

Vice President

Our Core Values

Solving high-stakes challenges is more rewarding – and more fun – with the right people by your side. We’ve built our team and culture around four core values:
Ambition

We set and achieve bold goals and deliver results that bolster growth.

Collaboration

We value diverse perspectives and do our best work as a team.

Curiosity

We ask “Why?,” we challenge the status quo, we innovate and strive for continuous improvement.

Ownership

We have an inclusive ownership mindset, where each of us is empowered to think critically and make decisions in the best interest of the enterprise.

Commitment to Diversity & Inclusion

At Dix & Eaton, we are committed to building a diverse and inclusive workplace where people of all backgrounds and perspectives feel welcome, valued and respected. We foster a culture of belonging where everyone can thrive, be their authentic selves and feel empowered to speak openly and contribute fully.